Smoothie Bases & Shake Syrups
Smoothies
“Smoothies” is one of the fastest growing food and beverage categories. And it’s no surprise. By meeting consumers’ dual need for convenience and health, smoothies deliver a delicious on-the-go snack or meal replacement alternative.
Tremendous Growth Opportunity
- The $2 billion Smoothie category has more than doubled in size in just five years
- Strong growth continues with category sales + 25% in 2007
Flavor Drives Repeat Purchase
- Taste appeal is the primary driver for smoothie purchase
- Flavor quality is critical for driving repeat purchase
- Because taste encompasses more than just “flavor”, we focus on the color, texture and overall appearance as well
Features and Benefits
- Bases made with real fruit and fruit juice
- Optimum level of fruit show demonstrates freshness
- Formulated for both dairy and non-dairy based smoothie beverages
- Variety of sweetener systems available
- Broad offering of functional and nutritional boosts
Flavor Profiles
SensoryEffects® offers a delicious range of flavors from close-in fruits to exoctic, tropical, and origin-specific. Whether you’re looking for Strawberry Banana or Mangosteen, the SensoryEffects’ Scientists can deliver a delicious formula perfectly suited to your needs. Choose from one of our standard flavors, or let us customize a flavor system specifically for your target consumer.
Popular Single Fruit Flavor:
Strawberry, Raspberry, Banana, Peach, Orange, Mango, Passion Fruit, Pomegranate, Vanilla, Green Tea
Popular Flavor Blends:
Mixed Berry, Strawberry Banana, Orange Pineapple, Mango Passion Fruit, Tropical Blend, Pomegranate Mixed Berry, Blueberry Acai Berry, Raspberry Pomegranate, Orange Vanilla
Shakes
Consumers of all ages love shakes. In spite of the trend toward health & wellness, shakes have maintained their menu importance. In fact, consumers are “trading-up” to more indulgent and premium shake varieties. And with consumers looking for “comfort classic” desserts and treats, shakes are sure to remain a menu must-have.
Shakes are a Core Menu Item
- Shakes are the #3 non-carbonated soft drink offering at foodservice
- Shake sales were up 12% in 2007
- Limited Time Offerings provide menu excitement
Features and Benefits
- Superb flavor quality in a variety of flavor profiles
- Fruit syrups made with real fruit for fresh taste and visual appeal
- In-house cocoa expertise ensures superb chocolate profiles
- Optimum viscosity for in-store preparation
Our Most Popular Flavors
- Classic Vanilla
- Homemade Vanilla
- Milk Chocolate
- Dark Chocolate
- Strawberry
- Orange Cream
- Mint
- Mocha
Other Great Shake Flavors
- Banana
- Blackberry
- Caramel Cappuccino
- Cherry Vanilla
- Chocolate Marshmallow
- Chocolate Mint
- Dulce de Leche
- Mango Passion Fruit
- And more!